Both presidential elections of Barack Obama made the snowflake model of community organization popular in politics.
The basic purpose of this model is to empower the grassroots campaigns of political parties that act as a front-line role in any political campaign.
The idea is an expansion of another concept named distributed organizing which is a somewhat similar method of micro-campaign management.
The name, snowflake model, may sound too fancy, but it is no more complex than organizing each and every single grassroots unit and optimizing it for maximum efficiency.
At the end of the